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Privacy Policy

Privacy Policy
Effective Date: 07/04/2025
Trading Name: Lord of the Sims
Operated by: G Lawson LLP

1. Introduction

At Lord of the Sims, a trading name of G Lawson LLP, we are committed to protecting your privacy and handling your personal data with care and transparency. This Privacy Policy outlines how we collect, use, store, and protect your personal information when you use our SIM-only mobile services, website, or contact us directly.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Who We Are

G Lawson LLP is the data controller responsible for your personal information.
Registered Office: Eastburn Warren Farmhouse, Garton Road, YO25 9DR
Email: hello@lordofthesims.co.uk

3. Information We Collect

We may collect and process the following types of personal data:

  • Identity Data: Full name, date of birth, ID verification documents (if required).

  • Contact Data: Address, phone number, email address.

  • SIM & Usage Data: SIM card number (ICCID), phone number (MSISDN), call/text/data usage, location data.

  • Billing & Payment Data: Payment method, billing history, direct debit details (handled via secure third-party payment providers).

  • Support & Communication Data: Customer support enquiries, feedback, and correspondence.

  • Technical Data: IP address, device information, browser type, and cookies when you visit our website.

4. How We Use Your Information

We use your data to:

  • Provide and manage your mobile service.

  • Process payments and manage billing.

  • Communicate with you about your account or updates.

  • Prevent fraud, misuse, and security breaches.

  • Comply with legal and regulatory obligations.

  • Improve our products, services, and customer experience.

We do not sell your data to third parties.

5. Legal Bases for Processing

We rely on the following legal grounds to process your data:

  • Performance of a contract – to provide and maintain your service.

  • Legal obligation – to comply with regulatory and tax obligations.

  • Legitimate interests – to improve our services and ensure network security.

  • Consent – where required, such as for marketing communications (you may withdraw consent at any time).

6. Sharing Your Data

We may share your data with:

  • Mobile network providers and infrastructure partners.

  • Payment processors and billing providers.

  • Customer service platforms (for support queries).

  • Law enforcement or regulatory authorities where legally required.

  • Professional advisors (e.g., legal or accounting).

All partners are required to comply with applicable data protection laws.

7. Data Retention

We retain your personal data only as long as necessary for the purposes stated above, typically:

  • Account and billing records: up to 6 years after service termination (for legal/accounting purposes).

  • Communications and support data: up to 2 years.

  • SIM and usage records: in line with network retention policies.

After this, data is securely deleted or anonymised.

8. Your Rights

Under the UK GDPR, you have the right to:

  • Access the personal data we hold about you.

  • Request correction of inaccurate or incomplete data.

  • Request deletion of your data (subject to legal exceptions).

  • Restrict or object to certain types of processing.

  • Data portability (receive a copy of your data in a standard format).

  • Withdraw consent at any time (where applicable).

To exercise your rights, contact us at hello@lordofthesims.co.uk.

9. Cookies and Website Data

Our website may use cookies to improve user experience, analyse traffic, and provide core functionality. You can manage your cookie preferences via your browser settings.

https://www.lordofthesims.co.uk/cookie-policy

10. Data Security

We take appropriate technical and organisational measures to protect your data from loss, misuse, or unauthorised access. This includes encryption, secure payment systems, and access controls.

11. International Transfers

We may transfer your data to trusted partners outside the UK, but only where adequate protections are in place (e.g., UK-approved Standard Contractual Clauses or adequacy decisions).

12. Complaints

If you have concerns about how we use your data, please contact us first so we can resolve the issue. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO):
Website: https://ico.org.uk
Phone: 0303 123 1113

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or our website. The latest version will always be available at [Insert Website URL].

14. Contact Us

For any questions about this policy or your personal data, contact:
Data Protection Officer
Email: hello@lordofthesims.co.uk
Address: Eastburn Warren Farmhouse, Garton Road, YO25 9DR

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